DonorSearch: Mastering Donor Retention
Learn proven strategies to address one of the biggest challenges facing nonprofits today - donor retention. With the national average showing 55-60% of donors lapsing annually, this course will equip you with practical tools to prevent donor attrition and successfully re-engage lapsed donors.
Create and execute a strategic lapsed donor recovery campaign using a proven 7-step approach, including proper segmentation, multiple touchpoints, and tracking systems for maximum effectiveness.
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